Last week, I read this article about Amazon not making any money. Which is kind of odd, considering how many greenbacks I tossed their way this Christmas. ?? But it lead me to do a little research using one of my favorite iPhone apps, Patent Buddy. (As an aside, how could you not love an app with the name “buddy” in the title?) You fill in a name or a patent number and voila! Instant information. So I typed in “Amazon”, and what to my wondering eyes should appear? Well, the following:
Interesting. So we have a company that is not making any money, but has a fair amount of patents to it’s name. (What’s also neat about the app is that it tells you who the main inventor is…in Amazon’s case, both the .com and Technologies, Inc., it’s a guy named Bezos, Jeffrey P.) Gee, I wonder what approach Amazon might consider in the future in order to start getting a return for their investors? I know, let’s ask these guys!! (Hint: start suing over patents.)
And juxtaposed with that, we have this article from Techdirt (Hi, @mmasnick!) about Ericsson. I haven’t bothered to look up their earnings to see if they are having trouble, but I suspect they are and that’s what’s prompted the sale. Because of the current climate and the way verdicts are handed down in patent infringement cases, they have now sold some of their portfolio to a known troll. Proxy fight! Let the troll take the public hit for suing, while Ericsson collects money on the back end. Nice.
As is the case 100% of the time with articles on Techdirt, the real fun begins in the comments. This one in particular takes the cake:
In case the type is too small on my screen grab, it says:
If you can’t kill the trolls, at least keep one as a pet.
This is exactly the sort of maneuver that made me lose respect for that sneaky Cuban, Mark. I’ve said it before and I’ll say it again: bullies don’t back down if you join them in the fight. Trolls are not your friends. The way to beat these guys is NOT TO SELL OUT.
Ericsson, I’ve got one thing to say to you: Lie down with dogs, wake up with fleas.
Amazon? Don’t even think about it.